Part-1 广告 Advertisements

IELTS Speaking topic: 广告 Advertisements  

Are there many advertisements in you neighbourhood?

Sure. People in my hometown are surrounded by various advertisements like the billboards, metro ads window advertising. And when you walk in the streets, you can always meet people giving leaflets to you. Of course, when you turn on the radio, TV and even walk into the elevator, you are forced to accept commercials of different goods.

Where do you think has more advertisements, on TV or magazine?

There are many advertisements on both TV and magazine. I guess TV has more ads coz nowadays more and more people like watching TV more than reading magazines. And I think it explains why the ads on TV are much more expensive than on magazines.

Have you ever bought anything because of the advertisement?

Sure. I’m easy to be convinced purchasing things in the ads, especially the cosmetics, the new digital products and snacks.

Do you like advertisements?

Not really. As I said, I’m easy to be convinced by ads, but frankly speaking, most of them are not as good as the commercials describe.

Do you think advertising plays an important role in today’s world?

yes. Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.Advertising plays a very important role in today’s age of competition. Advertising is one thing which has become a necessity for everybody in today’s day to day life, be it the producer, the traders, or the customer. Advertising is an important part.

What do you think about the developments in advertising in China today?

In general, it’s a prosperous industry. The number of enterprises that pay attention to adverts is growing, and there are more students who apply to study advertisement in university.

How do you feel about advertisements?

Sometimes, I find it a little bit annoyed and disappointing because the quality products are usually overrated. However, there are other beneficial advertisements in supermarkets which has informative contents for customers such as on which days there will be promotions or which new products will be launched.

What kind of advertisements do you like the most?

I am fond of the adverts that are well-designed and deliver the high quality contents, but that doesn’t mean I will go and buy that products.

What are the various places where we see advertisements?

Advertising is here, there, and every where. It gets to people through different types of communication such as flyers and banners on the streets or printed ones on newspaper, magazines or electronic ones on social media. It could be written, verbal or a short movie.

Why do you think there are so many advertisements now?

I guess it’s due to the benefits of the companies. First, advertisements are the easiest way to reach the customers to attract their attentions to a particular brand or product. From that attractive information, customers will be able to choose an appropriate one. Second, it also plays a crucial role in marketing strategy that the company apply to attract customers.

Are there many advertisements in your country?

Definitely, there are. They appear all over the place from the streets to social media with a high density. For example, there is a multitude of colorful flyers sticked on the street walls in Sydney.


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