Part-2 有趣广告 Interesting Advertisement


IELTS Speaking Part 2: IELTS Cue Card with Model Answer.

Describe an interesting advertisement that you have seen. 


You should say:

  • Where you saw it
  • What it was about

And explain why you think it was an interesting advertisement.

[You will have to talk about the topic for one to two minutes. You have one minute to think about what you’re going to say. You can make some notes to help you if you wish.]

你有2分钟时间回答PART 2,在回答之前,你有1分钟的准备时间,准备时你可以写笔记。

Model Answer 1:

We watch so many advertisements on TV and some of them we like and feel interesting. One such interesting advertisement was the ad of Cello Pen. This was a creative advertisement and I found it very interesting.  I watched this advertisement a few months ago in a TV channel while I was watching a live sport telecasting. I still remember it because it was bit unique and the way it was presented was quite good and touchy.

The advertisement starts with a boy who was in a school and then studied in a college and finally in a university and in the mean time the ad shows some of the successes he achieved and was congratulated. Thus he became a successful journalist and finally won an international prize for his honesty and bravery in his profession. His parents, mentors, teachers, friends and some others were highlighted at the end of the advertisement and as a flash back the Cello pen was shown. The advertisement revealed that the pen has contributed from the beginning to the end of his success and was never congratulated. Yet this is a silent partner of the man’s success.

This ad was a commercial ad of a company who manufactures and sells the pen. Thus the ads revealed how important the pens are in our success and how this pen helps people to become who they are! I guess this was a creative ad and was made with care as it has been a good ad to watch.



Model Answer 2:

I’m going to talk about an advertisement for Coca-Cola, which is one of the biggest brands in the world. I’ve seen Coke advertised everywhere, on posters and TV commercials.

The advert shows a picture of Santa Claus smiling and holding a bottle of Coke. I think the aim is to target children and associate (link/connect) the brand with Christmas time.

The advert is interesting because the company is deliberately trying to influence and attract children. The marketers are trying to capture young customers. They are presenting the drink as something special, a gift for Christmas. However, Coca-Cola is not necessarily a healthy drink for children; it contains a lot of sugar.

Maybe this kind of advertising manipulates children and encourages them to pester their parents.


Please enter your comment!
Please enter your name here

2 × 3 =